We worked with air disinfection technology company Novaerus on a multi-channel social media ad campaign.

Novaerus required the development of a targeted ad strategy that would increase their online brand awareness and drive traffic to their website. In support of these objectives, we ran a three-month social media ad campaign across Twitter and LinkedIn. We focused on the professional services industry as our core audience, targeting businesses that were beginning to return to their offices after the COVID-19 lockdown and wanted to ensure that their employees were being kept safe whilst back working indoors among their colleagues again.

Our campaigns amassed over 1 million impressions across both platforms and achieved a significant increase in traffic, leading to an uplift in sales both on their website and offline.